Local SEO Marketing and Organic SEO Services Blog, News, Articles
Local internet marketing is a curious side-field of traditional internet marketing. Localization — the technique of taking a competitive keywords and adding location terms to it in order to focus on the relevant customer base — seems at first to be the sole element in local internet marketing, but the truth is a bit more …
Website MUST-HAVES: Social Buttons a Staple in Local Internet Marketing Read More »
When you have a small business client that comes to you for SEO help, of course there are a lot of ways that you can help them — but in general, the biggest choice facing any such client in the choice between local internet marketing and a more generic, broad-spectrum form of SEO. Generalized SEO …
Local Internet Marketing vs. Broad Small Business SEO Read More »
Sometimes we online gurus can get a little too caught up in our own online world, and we forget that people have options — sometimes strong ones — that don’t (gasp!) involve a computer. After the entry we posted a couple of weeks ago about organic SEO vs. PPC, someone emailed us to ask how …
Advertising With a Small Business — SEO or Direct Mail? Read More »
If you’re a small business in a small town, getting a website up online and having an SEO company do some local internet marketing for you is almost a no-brainer. The benefits are significant — you can make sure that any time anyone from (or visiting) your town searches for a term related to your …
Even For a Small Business in A Big City Like Los Angeles, SEO Should Go Local Read More »
Let’s assume that you have a website, and you’ve also got a list of keywords that you’re trying to get your website to rank for. You may or may not realize this, but it’s much easier to get each page on your website to rank for a few keywords than it is to get your …
Internal Linking And the Power of Organized Blog Posting Read More »
Imagine that it’s a decade ago. In early 2001, the Verizon Kyocera 6035 powered by the Palm OS was released to the public — the first smartphone ever to have limited web surfing capability. But that vaunted capacity quickly turned out to be…a bit less than what Verizon and Palm had hoped it would be. …
Directory submission is one of those everyday SEO activities that most people think they have pretty much down pat. You find a directory that accepts websites, you turn in your link, and then you find another directory. It’s almost the most idiot-proof, dead-simple kind of website SEO you can imagine. But there are complexities to …
Free vs. Paid: Two Types of Directory Submission Read More »
Sometimes, you know you’ve got a great website, but the world just doesn’t. Maybe you don’t know how to get on Google’s good side, or your choice keywords are dominated by powerful websites that you won’t be able to upset without months of organic SEO that you can’t afford. Whatever the reason, you might be …
How PPC Management Can Turn a Flop Into a Fortune Read More »
Sometimes, SEO isn’t enough — you can have mountains of traffic, and if your website simply isn’t able to turn that traffic into buyers, you need to stop focusing on SEO and worry for a while about your conversion rate. There are several tricks websmasters use to improve conversions — from targeted Email marketing gimmicks …
Two Tricks to Improving Conversions: Priming Words and a Web Presenter Read More »
There are three basic levels of website SEO in the modern Internet Marketing game. There’s the basic, low-level SEO that offshore companies are famous for performing quickly and accurately — simple, repetitive tasks like commenting on submitting your site to directories and pinging RSS aggregators. Then there’s midlevel SEO that involves keyword research; things like …
