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The Lost Art of Real Social Bookmarking

Social bookmarking might sound like a strange ritual that little Midwestern housewives do to one another’s copies of Tony Morrison’s Beloved or a strange Mormon ritual that has something to do with a Pearl of Great Price, but in this instance, we’re talking about SEO. Social bookmarking is a common enough activity for backlink building: you go to a site like Digg, Reddit, StumbleUpon, or GoogleBuzz, and you create a backlink that points at your stuff.

Sounds quick, simple, and effective. Except that the effective part isn’t really all that effective. Google — and we have to talk about Google because they have an 80% market share of searches — Google, in it’s endless quest to thwart internet markers, has developed a few easy ways of eliminating 90% of internet marketers’ social bookmarking efforts.

The first method is to ignore any social bookmarking account that only points at material from one or two authors. Their algorithm automatically does a WhoIs query on every website they get linked to, so they’ll know that a given bookmarking account only points to your site unless you manage to come up with different identities for each of your sites. That alone eliminates almost every solo webmaster or outsourced backlinker in one go.

But beyond that, they also examine the timestamps on the various backlinks that point to your site — and if they see that your incoming links are coming in ‘bursts’ (like, nothing for 18 hours and then 170 links from 170 different sites over the course of 4 hours), they ignore that, too. That prevents all of the backlinkers who think they’re going to be clever and use software to build dozens of links at a time from getting anywhere.

So what is ‘Real’ social bookmarking? Simple: it means that you use social bookmarking the same way that you use blog posting — you do it often, you do it about different subjects, and you act like a real human being. The truth is that Google loves social bookmarks — as long as they look and feel like they’re from real people who are really interested in what they’re doing. If you can do that, you can make Social Bookmarking really work for your site.

80 thoughts on “The Lost Art of Real Social Bookmarking”

  1. Recently,I launched my new website,I want to promote it,
    Is press-release helpful to me to promote my site?

  2. i heared this for last 1 month that Social Network Bookmarking is proved as a magic step to get in top with al your keywords whether you have millions of competitors? Social Network Bookmarking will takes you on top on all major search engine so i think to promote my site but here they chatge $29 for 100 Social bookmarks http://www.ebiztools.ca and i have almost 20 sites so should i have to go for it in that price is it suitable? here is my one of the main website:

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  4. i have to summarize a research article but i’m not sure what exactly “methods and measures” mean ? it is a criteria which i must include in my summary..things like hypothesis, variables,results, type of research etc

  5. what is the social bookmarking in seo ( Search Engine Optimization)….
    and why it is importance..???
    Thank You MITHU.. 🙂
    MITHU can u give me some dofollow bookmarking sites..?? if possible….!!

  6. I have my own blog. I would like to promote this blog through social bookmarking sites.
    I wandering how to promote it.
    I need help to solve this problems step by step.
    Please suggest. Thanks

  7. bookmarkingtoolsz.com/

    This is my attempt to create a social bookmarking site like digg.

    Any suggestions? 10 points for sincere feedback

  8. Probably some overlap between the 3 but I would like some intelligent
    definitions of what each of these might be with some examples of
    services in each category.


  9. I need to submit to around 200 social bookmarking sites and I would like to know there are any good social bookmarking tools available.
    I am really searching for some automated social bookmarking tools

  10. Am making a paper about social bookmarking site. In your opinion what is the best social bookmarking site. pros and cons of the site you specify. please post related article links or source really appreciate it

  11. Could someone please explain what social bookmarking is? How is it similar to and different from blogging and a wiki?

  12. Can anyone tell me the social bookmarking sites list but good where bookmarking gives profit. I have searched many times, I got list but not so good and not produce good results. Please halp.

  13. Can anyone please explain me how Social Bookmarking help in increasing traffic towards website???

  14. I am currently a user of both Delicious and Digg, and I was wondering what was the most used engine.

  15. What are the main factors for you to choose in which social bookmark site you are going to submit your pages?
    dofollow or nofollow,Pagerank, number of members or … ?

  16. everythingisgonnabefine

    I tried bookmarking demon but its not submitting to many potential social bookmarking sites.Is there any other good software?Please let me know that any

  17. how to promote my newly business on the internet. Free.

    how to find best e-mail submitters.and news boards

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