There are two kinds of successful blogs. The first is the ‘organic’ success kind — those rare but insightful blogs that went from zero to popular and high-traffic because they were just genuinely entertaining and insightful to their audience such as FAILblog, LifeHacker, Gizmodo.ou, etc. are known to be the best because they are the best. Far more common, however, are the blogs that make it because of a careful combination of pre-planning and perfect execution.
The pre-planning comes in the form of custom blog creation, usually curated by an SEO expert. A properly customized blog performs a significant amount of SEO all by itself as a simple virtue of how it deals with categories, tags, titles, and other fundamental information. When optimized correctly, this also gives you the opportunity to establish yourself as a thought leader in your industry or niche, and can help you to build credibility and trust with your readers.
The execution comes in when the blogger using the customized blog has a decent list of keywords to target, and can work those keywords into the natural English flow of their posts without forcing the issue. It’s always possible. Even if your keyword is something utterly unnatural, it can be done by someone with enough command of the English language. take, for example, “car glass window tinting in Los Angeles” — you can easily run that across multiple sentences with a line like “Got a problem with people peeing through your car glass’ window tinting? In Los Angeles, several dozen shops would love you help you darken your glass tinting in under an hour.”
Having a custom blog also allows you to have full control over the design and functionality of your site, enabling you to create a unique and personalized online presence. This can be particularly important for businesses, as it helps to differentiate you from your competitors and can contribute to a more professional image.
It’s not difficult to learn the basic rules of SEO in blog posting. They can be summed up in just a few points:
- Punctuation doesn’t matter to Google’s reading of your keyword. As long as the words are in the right order, you can do anything you like to force them to make sense in context.
- You don’t want any given keyword to appear more than about once every 150 words, or 200 if it’s a longer keyword.
- You can work as many different keywords as you like into a post as long as it makes sense and you follow the first two rules.
- User-friendliness is more important than keywords. If using a keyword strains the limits of English or is otherwise more confusing than not using a keyword, don’t use the keyword.
This also enables you to easily integrate your blog with other parts of your website and social media channels. This can help you build a strong online presence and reach a wider audience. In addition to these benefits, a custom blog can also help you establish your authority and expertise in your industry. By consistently publishing high-quality content on your blog, you can establish yourself as a thought leader and attract potential customers or clients.
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Overall, a custom blog can be a valuable addition to any website, helping you attract and engage with your target audience, build your online presence, and establish your expertise in your industry. Creating a custom blog can be a valuable investment in the success of your business or personal brand. It provides a platform for you to share your ideas and expertise, helps you to establish credibility and trust with your audience, and can drive traffic to your website.
Get yourself a custom-crafted SEO-ready blog and master those simple rules of keyword placement, and you’re well on your way to turning your blog into a top-tier business driving tool.
